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Code 6260
 

T O U R I S M

Havana. October 20, 2003

More than one million dollars per year would be generated by Cuban-U.S. tourism

 BY RAISA PAGES—Granma International staff writer—

CUBA is ready for U.S. tourism if the ban on travel from that country to the island were to be lifted immediately, affirmed the Cuban authorities in the first encounter with 40 tour and cruise operators and representatives from U.S. travel agencies that took place in Cancún and Havana.

Studies by U.S. institutions and academies have revealed that if the restrictions imposed by that government were lifted the U.S. tourism industry would benefit to the tune of more than one billion dollars per year.

Other research shows that in the first year one million U.S. citizens would arrive, a total that could stabilize at around 2.5 million visitors per annum within five years, according to Miguel Figueras, advisor to the Ministry of Tourism in Cuba.

Michael Succato, president of the Association of Tourism Related Industry Professionals, who organized this first meeting, stated that it was a great opportunity for U.S. companies and held in a spirit of positively influencing decisions taken in terms of relations between the United States and Cuba.

In a press conference at the flagship Nacional hotel, Mat Grayson, director of the U.S. Tour Operators National Association, expressed his intention to market tourism in Cuba within the United States and throughout the world.

Kirby Jones, president of the Alamar Association, and Daniel Watts, a U.S. lawyer, agreed with other U.S. directors that the majority of citizens in that country are in favor of ending the current travel restrictions to Cuba, the only country in the world that they visit due to government legislation.

Succato and Mat Grayson stated that the question of when the ban will be repealed is in the hands of the politicians. The House of Representatives’ decision to vote in favor of normalizing relations with Cuba was a positive first step, but the legislation now has to go before the Senate and the George Bush, who has the power to veto it.

The U.S. delegation toured Old Havana to appreciate ongoing restoration works, passed along Havana’s Malecón and visited various tourist installations in the city. They were received in the Nacional hotel on October 19.

For most U.S. citizens this exchange is the initiation of a process of education and information on the Cuban tourism market.

 

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