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Havana. October 1, 2004

New concepts for prolonging life
• It is expected that throughout this century, changes will occur in medical attention connected with the production of medicines and food products directed at avoiding illnesses

BY JOAQUIN ORAMAS

WITH the development of the industry of wellbeing in this century, food production and pharmaceutical industries, the two fastest growing manufacturing sectors in the world, are striving to apply new medical concepts within that industry of wellbeing and healthy nutritional goods and to train personnel specialized in wellbeing issues.

At the same time, the population’s general knowledge of the advantages of a proper diet and the daily measures to prevent chronic and contagious illnesses would experience a similar growth.

This is not an utopia; we are talking about a near future that is already emerging through action taken by specialists to propose changes in the approaches to preventing disease instead of having to treat people once they become ill.

The world is changing, and researchers are facing problems such as the spread of so-called junk food, a cause of obesity and other chronic illnesses.  It is necessary to put an end to this cycle by having educational personnel to teach the population about nutritional standards and how to eat properly. It is also necessary to manufacture products capable of providing calories and adequate nutrition in order to replace current systems of commercial food catering.

It is expected that the industry of wellbeing will grow from $200 million in the year 2000 to one billion dollars in 2010, in just one decade.

Functional foods can be defined as any food in its natural or processed form that, in addition to its nutritive components, contains additional elements that favor humans’ health, physical capacity and mental state.

The criteria for the selection of such products are their energy value, effectiveness as a body activator and as enhancers of biological rhythms.

Sales in 2002 revealed the following results:

The United States consumes 38% of the total of functional foods, Europe 32%, Japan 25% (the concept of this category was born there), and the rest of the countries of the world only 5%. These figures reiterate that they do improve health but do not eliminate the inequality of consumption on the planet.

Based on these developments, the Cuban institutions are intensively researching the issue and one of their results is a product called Vimang, which can be included in this category as an aid to alimentation and nutrition.

Vimang is an extract obtained from a cutting of the Mangifera indica mango tree. It has arisen from a knowledge of Cuban medicine and the more than 30 years’ experience of a nature researcher. It is a food with powerful anti-oxidant activity given its chemical composition, use of which raises the quality of life. There are 273 varieties of mangos on the island, but only 17 can be used for this active ingredient.

Utilizing cuttings does not damage the fruit and they can be collected every two to three years without any problem or environmental damage.

As is logical, medical attention will remain closely related to changes predicted in the world where, in collective and individual cases harmful habits and customs would have been eradicated by the application of adequate diet, a reduction of environmental risks factors, and by stimulating physical, cultural and other psycho-social activities. Then, living up to 120 years with quality of life could become a reality for millions of people.

For more information contact: redact2@granmai.cip.cu
 

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